This Week on Inc.: 3 Ways to Ensure Your Most Engaged Customers Feel Appreciated

Customer advocacy programs are on the rise. According to IDC research, while only 10 percent of B2B businesses had customer advocacy programs in 2017, this number increased to 67 percent in 2018.

Read my latest Inc. post to learn key ways a customer advocacy program can help your top customers feel even more engaged, and how such a program can benefit your business as a whole.